Daily Archives: March 24, 2010

YOUR WEBSITE: HOW FENG SHUI CAN HELP

    Why are some websites successful and others less so (or not at all)? There are many contributing factors such as placement rankings on search engines and whether or not you have a viable product or service to sell. But in terms of feng shui, your website can be evaluated the same way your home or workspace would be. The number one culprit to negative feng shui at home, office, or on your website is clutter.  

    That’s right: a messy website is the equivalent to a messy desktop. If you’re trying to cram too much information onto your web portal, you’re causing your cyber visitors to jump through too many hoops to find your ultimate payoff (your product or service). Cyber clutter takes many forms. It ranges from poor graphic design layout of imagery and text to the use of too many conflicting styles and fonts to having too many Google Ads or partner logos displayed prominently on your pages. Also, flashing bells and whistles that belong in a circus carny act, not on a website that’s trying to reach customers with limited time to waste sorting through the ‘fun’ gimicks.

     Organizing your website by feng shui practice can be helpful. Follow these principles when evaluating your existing website or creating a new one.

  • Clean and clutter free is elegant and easy online or off.
  • Color can be used to activate, empower, soothe or excite. Choose your colors for backgrounds and text accordingly.
  • Follow the bagua. The upper left corner is the Wealth area, the Middle upper area is the Fame & Reputation Area, the upper right corner is the Love & Relationship Area. You can place your most important text in these areas (IE: Your corporate logo should be either in the Wealth or Fame areas of your website or smack dab in the middle of the page).
  • Don’t block your customer from finding you: be sure all your pages are linked together in an easily navigable way.
  • Pay attention to detail: spelling mistakes and grammatical errors make even the most sophisticated site look unprofessional.
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PRETZEL LOGIC: Using my feng shui stomach

Vintage pretzel and potato chip cans. Photo by Katy Allgeyer

I don’t always use my feng shui eyes. Often I use my feng shui stomach! Last Saturday we took a short drive to a city nearby us and we wandered around Winston-Salem until we found the perfect place to eat lunch. First, if you’re not from around here, yes Winston-Salem cigarettes and the tobacco industry is what made this city. That’s a lot of bad karma. The big cigarette companies tried to modify that by creating huge open green park areas. That makes W-S a great place to go with the kids and the dogs as there are an abundance of wonderful greenways.

Getting back to the food, we were attracted to the aroma and the crowd spilling out the door at Skippy’s on 4th Street. The menu is short and sweet–Nathan’s Famous Hot Dogs served in soft Pennsylvania Dutch pretzel dough. Yumm. I had the kraut dog and I just about died and went to heaven. Mind you, I’m not the official hot dog connoisseur in my house. I eat one maybe once or twice a year. I’ll say it again: Yummmm!

The interior of the joint is charming but simple. I noticed the vintage pretzel and potato chip cans across the entryway ceiling and a few vintage photos is about the only decor they’ve got. They don’t need it. Their feng shui is in their food. This place I previously blogged about outside of Charleston, SC has better interior but Skippy’s is the best hotdog. The secret has to be their pretzel dough buns.

Do you have a favorite food joint you’d like to share? Please comment! We’d love to know about it!

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Filed under Design, Feng Shui, Fun, Interior Design, Travel, Uncategorized